If you ask a startup entrepreneur what’s on their mind, you better have plenty of time for their response. We all fuss over a never ending list of decisions to make, problems to solve, staff to deal with, contracts to sign, marketing campaigns to approve, etc, etc, etc. Our challenges, decisions and opportunities all require … Read more

A framework for startup success

In the frenetic pace startups demand, it’s too easy to lose sight of the purpose the business serves for customers and stakeholders. Without that context, decision making suffers and mis-steps become more likely.  Mapping the essential aspects of startup success The Startup Lifecycle is a visual framework giving leadership a “big picture view” of the … Read more